Midjourney

Midjourney is an independent research lab that produces an AI image synthesis service with a distinctive, highly aesthetic output style. Operated primarily through Discord, it has become the most widely recognized AI art generation tool among creatives.

Founded in 2021 by David Holz, co-founder of Leap Motion. Launched in open beta in July 2022, rapidly becoming the most recognized AI art tool. Notably profitable and bootstrapped. Released v6 in December 2023 with photorealism capabilities.